We
offer a tipping service with a difference – we don’t think you
should be charged a fortune for our tips, so we don't charge
you a penny to receive them,
and we don’t think you should need a massive bank in order to
make profits, so our selections do not require you to have a
massive bank. It’s only fair!
Betting
on horses, or on a competitor in any sport, to lose is
correctly termed laying. This has been made possible by the
arrival of betting exchanges such as Betfair and Betdaq,
and it really has opened up an exciting range of possibilities
for the punter. When you lay a horse to lose a race you are
accepting a stake from a backer at agreed odds. If the horse
loses you keep the stake, if the horse wins you must pay the
backer his winnings from the agreed odds. This is why laying
is sometimes called “playing bookmaker”, although in reality a
bookmaker lays all the outcomes of an event at odds that
guarantee a profit margin for them.
You
could be mistaken for thinking that selecting horses to lose a
race would be easy and that you would have no need for a
tipping service such as this. In fact, it is an art form to
regularly pick losers so that a consistent long-term profit
can be achieved. Any Tom, Dick, or Harry could pick 25/1
rank
outsiders to lose a race but remember you have to pay out
winnings at those odds should the horse win the race – that’s
your liability. So imagine you picked 26 horses
priced at 25/1 or above to lose in a particular month and 25
of them did indeed lose, as would be expected really.
That’s a 96% strike rate! Ah, but that 26th horse won it’s race,
meaning if you’d played at level stakes you’d have just lost
all of your profit for the month. Worse still, if that last
horse was priced at say 33/1 instead of 25/1 you’re looking at
a loss for the month. What’s more, with the need to keep
£1000’s in your Betfair account to cover the liability,
successfully laying
rank outsiders is reserved solely for high-rollers and lucky
ones at that. That’s
why we need to be looking at laying more favoured horses to lose
their races.
Two out
of three race favourites regularly lose. Fact. Second
favourites perform even worse. Fact. Take
the biggest race of all, the Grand National, as an example.
Since 1980, there have only been a few occasions where the race
favourite has won, a fairly recent example being Hedgehunter in 2005. So
you can expect success from laying favourites to lose races,
and of course favourites also have far lower odds and
therefore far lower liability. This means regular punters can
lay larger stakes and enjoy making good profits. Furthermore,
by homing in on the two-thirds of favourites that lose you can
enjoy greater success and secure sensible long-term profits.
That’s where we come in.
We have
developed quite the knack of finding favourites and second
favourites that are highly likely to lose, whilst avoiding
those horses that deserve to be highly fancied and will
most likely win their races. In reality, you have to consider
why a horse is a favourite in the first place – it could be
anything from the price paid for it to the celebrity status of
the jockey. And don’t forget that the volumes of money
backing a horse can have an effect on the odds and whether it
becomes a favourite – the volume of money backing a horse
could be something as trivial as people “like the sound of the
name”! So we cut out all the trivia and focus solely on
the statistics and the form of favoured horses only at races
that are filtered through a rigorous selection process. Then
and only then do we advise our members of which horses to lay
to lose; those that don't deserve to be so highly favoured
given their form and ability compared to the rest of the
field.
If you want to find out more about how laying and betting
exchanges work then check out or FAQ section for all the
answers you'll need. If you want to know more about our
tipping service then go to the join us page,
where you will find details of how to join our membership
for FREE.
